Design
& UX Strategy

 

Uni-Systems En-Fold App

Kinetic architectural product launch. UX/Design and 3D design & modeling for this brochure-style app for En-fold, featured interactive animation of a fabric roof utiliziing custom 3D modeled environments, and video.

 

3M Max Design App

iOS app design and visualization for specialized display films that alter the light or color emitted from electronic devices. This 3M app functioned as a custom configurator and comparison modeler of composite film stacks for hardware engineers. Film stacks are compiled to create a comparative visualization of film thickness, brightness, battery weight and display performance.

 

BASF PM App

Mobile sales productivity app features both client-facing product presentations and user-focused sales performance reporting. The real-time sales dashboard integrates historical customer sales data, call report logs, and comparative sales team data visualizations.

 

HÄAGEN-DAZS

Application for front line employees of Häagen-Dazs Shops. App features include: scheduling, shop messaging, social media, inventory, LMS, manager library and content management. Later additions inlcuded a weekly quiz with game economy, where employees earned points to customize their in-app avatars.

 

Home Depot Exteriors App

The Home Depot Exteriors In-Home Sales Experience is a complete mobile product presentation and ordering tool kit. The iPad app allows a sales rep to present products, configure multiple quotes, submit orders and accept payments all within a fluid in-app experience.

As an outcome of working closely with users and product experts, a “smart grid” UI that closely matched their existing order forms was implemented. This interface allowed the sales reps to both quickly jump to specific details and check for consistency across the entire job. This process proved to be intuitive and easy to train to. Consequently, this sales app has enjoyed a 98% adoption rate in the field.

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Valspar De BEER BRANDING

Design components for automotive refinish brand. Project includes: logo redesign, color pallette, pattern development, art direction and comprehensive packaging concepts.

 

Andersen Windows

UX and UI design development for window sill finder. Utilizing the gyroscope, the app captures the angle of sill at three points and displays average.

Ecolab

Concept ideation and UX/Design lead for a VR (Virtual Reality) game for Ecolab trade shows. In this two-person game concept, the players worked together to beat infections with Ecolab products. One player in a VR environment, while the other is on an iPad helping and influencing that VR environment. Included: game design, environments, milestones, and leaderboards which promoted competition and return engagement.     

Other
& Interests

DESC.

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Personal projects and interests including printmaking, photography, architecture and Finnish community work.